International Market Entry and Development: Are European SMEs ready to China? Author: Feng Lu

Tools

FENG, LU (2014) International Market Entry and Development: Are European SMEs ready to China? Author: Feng Lu. [Dissertation (University of Nottingham only)] (Unpublished)

[img] PDF - Registered users only - Requires a PDF viewer such as GSview, Xpdf or Adobe Acrobat Reader
Download (3MB)

Abstract

Over the last decade internationalization business has increased dramatically, especially among some fast growing international markets. At the microenvironment and industry level, internationalization brings a rise to market turbulence, increase competition of firms, loss of a protected market due to international trade, furthermore give companies much more opportunities and challenges (Adam, 2006). Within the environment of internationalization, a large number of small and medium size enterprises (SMEs) start approaching global market, however, what internationalization process is more suitable for them and which entry form is matching their occasion. A several of problems are facing to SMEs internationalization progress.

Item Type: Dissertation (University of Nottingham only)
Depositing User: EP, Services
Date Deposited: 11 Nov 2014 13:57
Last Modified: 19 Oct 2017 14:00
URI: https://eprints.nottingham.ac.uk/id/eprint/27433

Actions (Archive Staff Only)

Edit View Edit View