Advertisement Effectiveness of Different Advertising Media Types on Consumer Purchase Intention for Fast Moving Consumer Goods (FMCGs)

Qaiser, Syeda Zainab and Qaiser, Syeda Zainab (2022) Advertisement Effectiveness of Different Advertising Media Types on Consumer Purchase Intention for Fast Moving Consumer Goods (FMCGs). [Dissertation (University of Nottingham only)]

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Abstract

Advertisement Effectiveness of Different Advertising Media Types on Consumer Purchase Intention for Fast Moving Consumer Goods (FMCGs)

Item Type: Dissertation (University of Nottingham only)
Depositing User: Qaiser, Syeda
Date Deposited: 02 May 2023 10:48
Last Modified: 02 May 2023 10:48
URI: https://eprints.nottingham.ac.uk/id/eprint/68226

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