| Msc. Entrepreneurship and Innovation Management Business PlanTools Pabrekar, Ketki Prasad (2016) Msc. Entrepreneurship and Innovation Management Business Plan. [Dissertation (University of Nottingham only)] 
 AbstractPink Mud is an online brand of perfumes and fragrance mists, sold across six major e-commerce portals. Pink Mud aims to produces high quality fine French fragrances for younger women. In the second year itself we have a strong product line of 14 fragrances in the form of body mists, perfumes and pocket perfumes 
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