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Group by: Creators | Date | No Grouping
Number of items: 22.

Chan, Mei Yan (2004) Emotional Branding The shift in branding paradigm. [Dissertation (University of Nottingham only)] (Unpublished)

Cheah, Chor Eng (2003) Salesperson Behaviour and Buyer-Seller Relationship Characteristics: An Analysis of Its Impact On Buyer Loyalty in the Malaysian Pharmaceutical Industry. [Dissertation (University of Nottingham only)] (Unpublished)

Chiam, Daphne Mei-Ling (2003) Effects of Brand Origin and Country-of-Origin from the Perspectives of Manufacturers and Consumers. [Dissertation (University of Nottingham only)] (Unpublished)

Gupta, Pramesh (2004) Developing the Brand Entry Strategy. [Dissertation (University of Nottingham only)] (Unpublished)

Harwood, Cordelia Anne (2003) Are International Codes Of Conduct Effective In Achieving CSR : A Multinational And Sectoral Perspective. [Dissertation (University of Nottingham only)] (Unpublished)

Jones, David A (2006) Advancing Malaysia’s Aerospace Industry: A Review of Governing Behaviors Required in Overcoming the Barriers in Global Aerospace Supply Chain Integration. [Dissertation (University of Nottingham only)] (Unpublished)

Kapoor, Anurag (2003) The Taxonomy Of CSR In India. [Dissertation (University of Nottingham only)] (Unpublished)

Khoo, Bee Sean (2005) A Qualitative Study to Explore and Share Successful CSR Practices related to Human and Social Capital in the Supply Chain of Companies in Indonesia - A Management Perspective. [Dissertation (University of Nottingham only)] (Unpublished)

Khow, Shi Hui (2003) Does Country Of Origin Matter? A Study In Malaysian Consumer Perception Towards Domestic And Foreign Apparel Brands. [Dissertation (University of Nottingham only)] (Unpublished)

Lau, Cin Yee (2006) A Comparison of Factors Driving MNCs and SMEs towards Corporate Social Responsibility : A Malaysian SME Perspective. [Dissertation (University of Nottingham only)] (Unpublished)

Leong, Huey Yng (2004) Forging towards quality education A case study of a Malaysia public University. [Dissertation (University of Nottingham only)] (Unpublished)

Lim, Genevieve Louise Santiago (2004) A Study of the Key Success Factors of Franchises in Malaysia. [Dissertation (University of Nottingham only)] (Unpublished)

Mohd Zahari, Mohd Zameen Azuan (2008) Islamic Financial Products and Socially Responsible Investments: A Study of Characteristics and Co-Intergration Compatibility. [Dissertation (University of Nottingham only)] (Unpublished)

Mr, Sukh Deve Singh (2004) CSR Reporting and its Links to Financial Performance in Malaysia. [Dissertation (University of Nottingham only)] (Unpublished)

Ng, Lee Chin (2004) The effects of selected marketing mix activities on brand equity. [Dissertation (University of Nottingham only)] (Unpublished)

Owens, Graham John (2003) Corporate Social Responsibility Reporting in the Enlarged European Union: An Eleven Country Study. [Dissertation (University of Nottingham only)] (Unpublished)

Oyekan, Umar Ajibade (2003) An Investigation Into The Impact Of Psychic Distance On The Performance Of International Hypermarkets In Malaysia. [Dissertation (University of Nottingham only)] (Unpublished)

Selvadurai, Shanker (2005) Global Offshoring Of Services:Sustaining Competitive Advantage In Developing Countries - The Malaysian Case. [Dissertation (University of Nottingham only)] (Unpublished)

Sigh, Jasbinder (2006) An Exploratory Study of Corporate Social Responsibility in Electric Utility Sector. A Comparison between TNB, Malaysia And CLP, Hong Kong. [Dissertation (University of Nottingham only)] (Unpublished)

Singh, Updash (2005) Corporate Social Responsibility:An Integral Part of Risk Management Philosophy. [Dissertation (University of Nottingham only)] (Unpublished)

Tham, Lin Hui (2005) Brand Equity in Prescription Drugs:A Study Of Malaysian Customer Perception towards Prescription Drugs Branding Based on Brand Equity Concept. [Dissertation (University of Nottingham only)] (Unpublished)

Zhang, Jian (2003) A Paradigm shift in China: Globalisation Impact on Guanxi. [Dissertation (University of Nottingham only)] (Unpublished)

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