CHUNG, Yuk-Kwan (2020) Social Media Customer Engagement: Studying Anchor Seller and Brand or Product’s Effect on Customer Engagement in the Context of Social Selling Livestreams and Motivators of Engagement. [Dissertation (University of Nottingham only)]
Flower, Rachel (2020) The Instagram Aesthetic: Exploring the relationship between colour and consumer engagement amongst social media's beauty brands. [Dissertation (University of Nottingham only)]
Nahar, Siddharth (2018) Is User History and Article Meta-Data Enough to Predict Future Behavior? [Dissertation (University of Nottingham only)]
Pan, Jieqi (2018) The Impact of Media Type on the Advertising Effectiveness on Mobile Social Media. [Dissertation (University of Nottingham only)]
Zhang, Qian (2022) The elements that influence sustainable consumption behaviour: the empirical analysis of electric vehicle consumption. [Dissertation (University of Nottingham only)]
