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Bhandari, Nishit (2009) A Comparative Study between The Marketing Concepts of Chain-Hotels and Family Operated Hotels In India. [Dissertation (University of Nottingham only)] (Unpublished)

Cao, Kangquan (2014) Shadow Banks and Profitability: An Empirical Analysis of China’s Shadow Banking. [Dissertation (University of Nottingham only)] (Unpublished)

Chang, Jo-Heng (2007) The Relationship between Consumers' Level of Acculturation to the Global Consumer Culture and Perception of Different Types of Consumer Culture Positioning - An Investigation of the Beer Brands in Taiwan. [Dissertation (University of Nottingham only)] (Unpublished)

Chang, Jo-Heng (2007) The Relationship between Consumers' Level of Acculturation to the Global Consumer Culture and Perception of Different Types of Consumer Culture Positioning - An Investigation of the Beer Brands in Taiwan. [Dissertation (University of Nottingham only)] (Unpublished)

Dang, Minh Hang (2018) Determinants of the intention to use online and in-store mobile payment. [Dissertation (University of Nottingham only)]

Duffey, Rachel (2008) Consumer Protection Against Misleading Advertising: Individual Voluntary Arrangements. [Dissertation (University of Nottingham only)] (Unpublished)

Dwivedi, Rohit (2010) Developing Business Growth Strategy and Generic Framework for Insurance, UK. [Dissertation (University of Nottingham only)] (Unpublished)

Gu, Qiongwei (2010) Compare Chinese International Students Online Purchase Behaviours of Personal Computers with UK Students. [Dissertation (University of Nottingham only)] (Unpublished)

Kedia, Nikheel (2006) CHILDREN AFFECTING PARENTAL CONSUMPTION DECISIONS. [Dissertation (University of Nottingham only)] (Unpublished)

Khanna, Sneha (2012) Does celebrity endorsements have an impact or influence the purchase intention or buying behaviour of the youth in India. [Dissertation (University of Nottingham only)] (Unpublished)

Koh, See Yong (2009) Customer Satisfaction & Loyalty in the Singapore Retail Fuel Market. [Dissertation (University of Nottingham only)] (Unpublished)

Kothari, Silky (2007) A STUDY OF RELATIONSHIP MARKETING IN COMMODITIES EXCHANGES LIKE MCX IN INDIA. [Dissertation (University of Nottingham only)] (Unpublished)

Lai, Yu-Ju (2008) Comparison And Contrast of Retirement Attitude and Personal Pension Purchase Behavior Between Group Aged 26 to 30 and Group Aged 31 to 35 in Taiwan. [Dissertation (University of Nottingham only)] (Unpublished)

Mehta, Pooja Ashwin (2014) Measuring the Trust Index between Online and Traditional Banking in India. [Dissertation (University of Nottingham only)] (Unpublished)

Nguyen, Thi Thu Hien (2006) A STUDY OF RELATIONSHIP MARKETING IN THE VIETNAMESE BANKING SECTOR. [Dissertation (University of Nottingham only)] (Unpublished)

Quoi, Oliver (2016) A critical evaluation of the extent of disruption in the UK Financial Sector due to FinTech companies. [Dissertation (University of Nottingham only)]

Rahman, Hamidur (2015) Consumer satisfaction with M-banking in India: Influences and Implications. [Dissertation (University of Nottingham only)]

Rapallo, Alex (2012) International Advertising: Strategic and Cultural Insight from practitioners based in the United Arab Emirates. [Dissertation (University of Nottingham only)] (Unpublished)

Rebeiro, Damian (2015) An empirical study, role and importance of visual merchandising in retail branding- A practitioners’ perspective. [Dissertation (University of Nottingham only)]

Ren, Haowei (2006) An Investigation of the Demand for Financial Advice in China's Retail Investment Markets. [Dissertation (University of Nottingham only)] (Unpublished)

Ren, Mengyao (2016) Consumer attitudes toward in-app advertising: an empirical study of Chinese young adults. [Dissertation (University of Nottingham only)]

Rosencrance, Austin (2017) A critical analysis of the small business credit gap and alternative lenders' strategies to effectively serve the small business sector. [Dissertation (University of Nottingham only)]

Shen, Qiao (2016) The effects of social media marketing on brand equity in Chinese fashion industry: A study of young adults. [Dissertation (University of Nottingham only)]

Singh, Zorawar (2012) CUSTOMER PERCEPTION OF ONLINE BANKING IN INDIA: PUNJAB. [Dissertation (University of Nottingham only)] (Unpublished)

Singh, Zorawar (2012) CUSTOMER PERCEPTION OF ONLINE BANKING IN INDIA: PUNJAB. [Dissertation (University of Nottingham only)] (Unpublished)

Singhania, Pritha (2006) Branding and its Competitive Advantage in the Consumer Electronics Industry. [Dissertation (University of Nottingham only)] (Unpublished)

Smith, Sarah Louise (2007) Formulate a Marketing Strategy for a Newly Established Accountancy Business. [Dissertation (University of Nottingham only)] (Unpublished)

TANG, TIANYU (2017) The Study of the significance of Fintech to the development of risk management. [Dissertation (University of Nottingham only)]

Tan, Geoffrey Hoe Kock (2003) The Professionalisation of Personal Financial Planning in Malaysia - The Practitioner's Perspectives. [Dissertation (University of Nottingham only)] (Unpublished)

Vu, Ngoc Phuong Linh (2013) Consumer Behaviour of Mainstream Population towards Ethnic Grocery Retailers in the UK. [Dissertation (University of Nottingham only)] (Unpublished)

Wang, Kedong (2007) Consumer Reactions to Former Price Comparisons in China. [Dissertation (University of Nottingham only)] (Unpublished)

Wen, Manqing (2006) A study of STP strategies of Chinese retail banking industry for competitive advantage. [Dissertation (University of Nottingham only)] (Unpublished)

Williams, Taiwo A (2012) Effect of Customer Loyalty on Nigeria Mobile Telecom Operators: Case of MTN Nigeria. [Dissertation (University of Nottingham only)] (Unpublished)

XU, PEIWEN (2007) CONSUMER EVALUATION AND COMPETITIVE ADVANTAGE IN CHINESE BANKING MARKET. [Dissertation (University of Nottingham only)] (Unpublished)

Xie, Xiangli (2008) An analysis of the e-learning market in the United Kingdom. [Dissertation (University of Nottingham only)] (Unpublished)