Browse by Authors
Number of items: 1. Mahajan, Nikhil (2006) What is Core to A Brand? An Examination of The Brand Elements and Their Subsequent Impact on the Consumer. [Dissertation (University of Nottingham only)] (Unpublished) |
Browse by Authors
Number of items: 1. Mahajan, Nikhil (2006) What is Core to A Brand? An Examination of The Brand Elements and Their Subsequent Impact on the Consumer. [Dissertation (University of Nottingham only)] (Unpublished) |