Advertisement Effectiveness of Different Advertising Media Types on Consumer Purchase Intention for Fast Moving Consumer Goods (FMCGs)

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Qaiser, Syeda Zainab and Qaiser, Syeda Zainab (2022) Advertisement Effectiveness of Different Advertising Media Types on Consumer Purchase Intention for Fast Moving Consumer Goods (FMCGs). [Dissertation (University of Nottingham only)]

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Abstract

Advertisement Effectiveness of Different Advertising Media Types on Consumer Purchase Intention for Fast Moving Consumer Goods (FMCGs)

Item Type: Dissertation (University of Nottingham only)
Depositing User: Qaiser, Syeda
Date Deposited: 02 May 2023 10:48
Last Modified: 02 May 2023 10:48
URI: https://eprints.nottingham.ac.uk/id/eprint/68226

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