An analysis of the state of preparedness of a Malaysian home grown company towards acheiving total quality management

Lim, Soh Buay (2004) An analysis of the state of preparedness of a Malaysian home grown company towards acheiving total quality management. [Dissertation (University of Nottingham only)] (Unpublished)

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Abstract

This study was conducted on a Malaysian home grown multi-level marketing company which has been the market leader for the past two years surpassing the performance of established company like Amway in Malaysia. The study attempted to analyse the state of preparedness within the organization to introduce TQM. The objectives of this study are threefold. Firstly it is to evaluate how quality management is used as a vehicle to achieve business excellence. Secondly, it also attempts to assess the knowledge the staff have of Quality Management and the distribution of this knowledge amongst the staff. Lastly it aims to elucidate the implications of the uneven distribution of this knowledge.The first objective was achieved as it was found that QM is indeed a good vehicle for achieving business excellence when it is well-understood and properly implemented. The second objective of assessing even distribution of QM knowledge showed that only management staff understood the concept well but the QM knowledge level amongst the non-management was abysmal. The third objective of assessing the implication of the uneven distribution of the QM knowledge indicated that without a good grasp of the concept by all levels of staff, QM will not achieve its intended result.

Item Type: Dissertation (University of Nottingham only)
Depositing User: EP, Services
Date Deposited: 06 Oct 2010 12:14
Last Modified: 19 Oct 2016 06:56
URI: http://eprints.nottingham.ac.uk/id/eprint/24345

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