Sustaining competitive advantage in the UK's rail spares overhaul market
Fyson, Nick (2007) Sustaining competitive advantage in the UK's rail spares overhaul market. [Dissertation (University of Nottingham only)] (Unpublished)
The dissertation sets out to investigate how Bombardier can develop and sustain competitive advantage within the UK spares overhaul market. This is an important market to the company. Bombardier has positioned itself as a full service provider to the rail industry. Without the ability to compete in the overhaul market, it can no longer sustain this proposition.
Actions (Archive Staff Only)