Browse by Authors and EditorsJump to: 2013 Number of items: 1. 2013MCLUNDIE, MICHAEL (2013) Assessing the value of loyalty scheme communications to British FMCG retailers' brands. [Dissertation (University of Nottingham only)] (Unpublished) |
Browse by Authors and EditorsJump to: 2013 Number of items: 1. 2013MCLUNDIE, MICHAEL (2013) Assessing the value of loyalty scheme communications to British FMCG retailers' brands. [Dissertation (University of Nottingham only)] (Unpublished) |