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Li, Chunxiao, McCabe, Scott and Ye, Chen (2017) Destination choice of Chinese long-haul outbound tourists and market segmentation. Journal of China Tourism Research, 13 (3). pp. 298-315. ISSN 1938-8179

Li, Chunxiao, McCabe, Scott and Li, Xiang (2016) Digging deeper into decision-making of Chinese long-haul outbound tourists: a two-stage preference estimation approach. Journal of Destination Marketing and Management . ISSN 2212-571X

Li, Chunxiao, McCabe, Scott and Song, Haiyan (2016) Tourist choice processing: evaluating decision rules and methods of their measurement. Journal of Travel Research, 56 (6). pp. 699-711. ISSN 1552-6763

Li, Chunxiao (2013) Understanding the destination choice: a study of the Chinese long-haul outbound tourists. PhD thesis, University of Nottingham.

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