Browse by Authors and Editors
Number of items: 1. Heath, Teresa and Heath, Matthew (2016) Once upon a time there was a consumer…: stories of magic and the magic of stories. Journal of Marketing Management, 32 (9-10). pp. 811-826. ISSN 1472-1376 |
Browse by Authors and Editors
Number of items: 1. Heath, Teresa and Heath, Matthew (2016) Once upon a time there was a consumer…: stories of magic and the magic of stories. Journal of Marketing Management, 32 (9-10). pp. 811-826. ISSN 1472-1376 |