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Article

Temerak, M.S. and Winklhofer, H. and Hibbert, S.A. (2018) Facilitating customer adherence to complex services through multi-interface interactions: the case of a weight loss service. Journal of Business Research, 88 . pp. 265-276. ISSN 0148-2963

Essamri, A. and McKechnie, S. and Winklhofer, H. (2018) Co-creating corporate brand identity with online brand communities: a managerial perspective. Journal of Business Research . ISSN 0148-2963 (In Press)

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