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Article

Chong, Alain Yee Loong and Khong, Kok Wei and Ma, Teng and McCabe, Scott and Wang, Yi (2018) Analyzing key influences of tourists’ acceptance of online reviews in travel decisions. Internet Research, 28 (3). pp. 564-586. ISSN 1066-2243

Balaji, M.S. and Khong, Kok Wei and Chong, Alain Yee Loong (2016) Determinants of negative word-of-mouth communication using social networking sites. Information & Management, 53 (4). pp. 528-540. ISSN 03787206

Yao, Hui-I and Khong, Kok Wei (2012) Customer relationship management: is it still relevant to commercial banks in Taiwan? International Journal of Business and Management, 7 (1). pp. 151-160. ISSN 1833-3850

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