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Armley, Natasha (2005) The Current State of CSR Consultancy Development in Russia and the United Kingdom. [Dissertation (University of Nottingham only)] (Unpublished)

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Abstract

The research examines the phenomenon of corporate social responsibility (CSR) consultancy in Russia, as a new growing market, in comparison with well defined CSR consultancy in the UK, more advanced in CSR traditions and practices.

The introduction to CSR consultancy has been made through a prism of CSR definitions: how it is interpreted in the West and Russia. Significant attention has been paid to analysing the UK and Russia national CSR systems combining the major drivers of CSR development - the government, business and society and their implications on the nature of CSR consultancy industry.

In order to achieve the principle aim of the research, the comparative analysis was based on the evaluation of the main research issues, such as definition of CSR consultancy, motivations and role of CSR consultants, consultant-client-client relationship, nature, size and segmentation of the market, the business case for companies of using CSR consultants.

The findings of the research are based on qualitative primary data derived from in-depth semi-structured interviews with CSR consultants and their clients in Russia, and on secondary data derived from the research papers on the UK CSR consultancy.

The research revealed that although CSR consultancy in Russia is at the nascent stage of development in comparison with the UK, the increasing pressure from the government and growing demand for CSR implementation from the big companies could be considered as powerful drivers for its growth in the next 2-3 years.

Having examined the current state of CSR consultancy in Russia, the conclusion of the research considers a number of challenges and recommendations for the future development that emerged from the findings. The most important challenge for CSR consultants is to increase the role of business and civil society in defining CSR to balance government expectations.

Item Type:	Dissertation (University of Nottingham only)
Keywords:	CSR, Corporate Social Responsibility, consultancy, Russia, UK
Depositing User:	EP, Services
Date Deposited:	06 Dec 2005
Last Modified:	20 Dec 2017 09:32
URI:	https://eprints.nottingham.ac.uk/id/eprint/20037

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