Agent based simulation as a novel decision support tool for retail managers

Siebers, Peer-Olaf and Aickelin, Uwe and Celia, Helen and Clegg, Chris (2008) Agent based simulation as a novel decision support tool for retail managers. In: ECMI 2008 - European Consortium for Mathematics in Industry , 30 June - 4 July 2008, London, UK. (Unpublished)

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Intelligent agents offer a new and exciting way of understanding the world of work. We apply agent-based simulation to investigate a set of problems in a retail context. Specifically, we are working to understand the relationship between human resource management practices and retail productivity. Our multi-disciplinary research team draws upon expertise from work psychologists and computer scientists. Our research so far has led us to conduct case study work with a top ten UK retailer. Based on our case study experience and data we are developing a simulator that can be used to investigate the impact of management practices (e.g. training, empowerment, teamwork) on customer satisfaction and retail productivity.

Item Type:Conference or Workshop Item (Paper)
Additional Information:Proceedings of the conference will be published by Springer in the series: Mathematics in industry
Uncontrolled Keywords:agent-based modelling, agent-based simulation, retail productivity, management practices, customer behaviour
Schools/Departments:Faculty of Science > School of Computer Science and Information Technology
ID Code:992
Deposited By:Aickelin, Professor Uwe
Deposited On:18 Feb 2009 10:28
Last Modified:18 Feb 2009 10:28

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