Using intelligent agents to understand organisational behaviour
Celia, Helen and Clegg, Christopher and Robinson, Mark and Siebers, Peer-Olaf and Aickelin, Uwe and Sprigg, Christine (2007) Using intelligent agents to understand organisational behaviour. In: British Psychology Society Annual Conference, Division of Occupational Psychology (BPS 2007), 10-12 January 2007, Bristol, UK. (Unpublished)
This paper introduces two ongoing research projects which seek to apply computer modelling techniques in order to simulate human behaviour within organisations. Previous research in other disciplines has suggested that complex social behaviours are governed by relatively simple rules which, when identified, can be used to accurately model such processes using computer technology. The broad objective of our research is to develop a similar capability within organisational psychology.
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