The non-technical challenges of Location Based Services markets: are the users' concerns being ignored?

Basiri, Anahid and Moore, Terry and Hill, Chris and Bhatia, Paul (2016) The non-technical challenges of Location Based Services markets: are the users' concerns being ignored? In: 2016 International Conference on Localization and GNSS, ICL-GNSS 2016, 28-30 June 2016, Barcelona, Spain.

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Location Based Services (LBS) market is growing rapidly, however it has faced several challenges and issues, including the availability of reliable positioning services seamlessly (indoors and outdoors), the privacy protection issues, and the relatively high demands for resources, such as high power consumption and cost. Among all the issues introduced to the markets of LBS, the non-technical issues can be easier to understand for many of ordinary users of LBS and they, consequently, can become yet bigger challenge to the development of LBS markets. Lack of social acceptance of the LBS applications can result in slowing down the growth of the market, if not failure. This paper reviews the non-technical issues of LBS market from users’ perspective and evaluate the significance of their impact on the growth of the market based on the results of a survey conducted and the predictive analysis have been done.

Item Type: Conference or Workshop Item (Paper)
Additional Information: © 2016 IEEE. Personal use of this material is permitted. Permission from IEEE must be obtained for all other uses, in any current or future media, including reprinting/republishing this material for advertising or promotional purposes, creating new collective works, for resale or redistribution to servers or lists, or reuse of any copyrighted component of this work in other works. Published in: Proceedings of 2016 International Conference on Localization and GNSS (ICL-GNSS). IEEE, 2016. ISBN: 9781509017577. doi:10.1109/ICL-GNSS.2016.7533866
Keywords: Location based services (LBS); non-technical challenges; privacy; social acceptance
Schools/Departments: University of Nottingham UK Campus > Faculty of Engineering
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Depositing User: Mellor, Alison
Date Deposited: 28 Sep 2016 07:58
Last Modified: 28 Sep 2016 07:59

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