Effectiveness of tobacco control television advertising in changing tobacco use in England: a population‐based cross‐sectional studyTools Sims, Michelle and Salway, Ruth and Langley, Tessa and Lewis, Sarah and McNeill, Ann and Szatkowski, Lisa and Gilmore, Anna B. (2014) Effectiveness of tobacco control television advertising in changing tobacco use in England: a population‐based cross‐sectional study. Addiction, 109 (6). pp. 986-994. ISSN 1360-0443
AbstractAIM: To examine whether government‐funded tobacco control television advertising shown in England between 2002 and 2010 reduced adult smoking prevalence and cigarette consumption.
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